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Cumulus Q4 Revenue Grew 5.2%, Must-Do’s For Better Spring Ratings
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Radio Headlines For Tuesday 03-19-19
 
CEO Mary Berner reported that Cumulus' digital business - what's called C-Suite - grew by more than 60% in 2018. And, she said that digital "meaningfully outpaced the industry." [read more]
 
 
That increase is a result of net revenue coming in at $309.2 million in the fourth quarter of 2018. For the year, Cumulus reported revenue of $1.14 billion, up 0.4%. Revenue from Cumulus' radio stations, which makes up nearly 70% of all revenue, was $212.4 million in the quarter, up 5.2%. [read more]
 
(By Gary Berkowitz) With the spring book just two weeks away, (March 28), I would like to review five things that EVERY station, regardless of format, needs to look at to give you the best shot at a good outcome when the results are released. [read more]
 
(By James Bahm) Spend time with any media outlet and what you hear speaks volumes about what the station's management thinks of its clients, audience, and, oftentimes, its culture. [read more]
 
 
Nielsen announced on Monday that Westwood One will license Nielsen's national version of Nielsen Media Impact. Nielsen Media Impact is a cross-platform media planning and optimization solution that helps clients understand total campaign reach, frequency, and duplication using advanced audience segments. [read more]
 
52-year old Philip Smith, a former host on Christian radio WJTL in Pennsylvania, who plead guilty last November to sexual assault and rape of a 15-year old girl between 2013 and 2017, received 10 to 20 years in prison. [read more]
 
It’s called Influencer Series: Sports and Entertainment and high-profile executives from those fields will participate in in-depth discussions on strategies for success in an era of increasing competition. [read more]
 
 
Yes, Geico is once again radio’s number one advertiser according to Media Monitors, running a total of 44,833 spots last week. But Walgreen’s has moved up to second place to be the nearest challenger. [read more]
 
Angel Aristone has been promoted to from Senior VP to Executive VP of Communications for iHeartMedia. Aristone joined iHeartMedia in 2011 as Vice President of Communications. Prior to joining iHeart, she was the Director of Communications with Six Flags. [read more]
 
Stuart Greenblatt has been promoted from VP, Affiliate Sales to Senior Vice President, Affiliate Sales at Westwood One. This is Greenblatt’s 20th year with the company. [read more]
 
 
They’re freshening things up a little at WiLD 94.1. The Tampa Bay station has enlisted Shandra “Babs” Littleton to be the new midday host. Littleton most recently worked as morning show co-host at WXKB-FM in Ft. Myers. [read more]
 
Entercom promotes Chris Huff to Program Director for 100.3 The Bull (KILT-FM) in Houston.  This will be in addition to Huff’s position as APD for sister station 95.7 The Spot (KKHH-FM) also in Houston. [read more]
 
 
Marketing and promotions company Aptivada has named Randi P’Pool as its Chief Marketing Officer. She was named one of Radio Ink's "Most Influential Women in Radio" in 2018. [read more]
 
 
Alex Mac has been named Assistant Program Director for Alt Rocker ALT 106.3 in the Iowa capital. Mac will also continue to serve as the station’s Music Director as well as broadcast from 3 p.m. to 7 p.m. [read more]
 
The Georgia State Senate has recognized U.S. 101 (WUSY-FM/Chattanooga) morning show host Ken Hicks for his career in radio and community service. [read more]
 
NRG Media’s Omaha cluster — in partnership with the Salvation Army — collected in excess of 160,000 bottles of water for victims of the recent extreme flooding in the region. [read more]
 
 
Baltimore’s 105.7 The Fan (WJZ-FM) is holding “The Fanniversary” to commemorate the station’s 10th anniversary. There will be no shortage of Baltimore sports and radio celebrities in attendance. [read more]
 
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Cadence13 has launched a podcast with the eye-catching name of Professional AF. What can this mean? Well, it’s an advice/self-help program for women. [read more]
 
 




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