Nielsen says it has reached an agreement with Bubba the Love Sponge Clem and his production company, The Bubba Radio Network, Inc., that resolves the legal action brought by Nielsen for alleged ratings tampering by Clem.
As part of the settlement, Clem admitted that prior to the lawsuit he had not previously disclosed all contacts with Nielsen panelists. In addition, he said that
he is not presently in contact with any Nielsen panelist and promised to never knowingly communicate with any active Nielsen panelist in the future. He also agreed to immediately notify Nielsen of any future contact with Nielsen's active panelists and agreed to make an undisclosed payment to Nielsen. Any future infractions by Clem will be punishable by a court-ordered injunction and additional financial damages payable to Nielsen.
Bubba said, "I understand how important it is to the radio industry that the Nielsen ratings be free from bias, and I deeply regret interfering with Nielsen's collection of listening data."
Nielsen says it accepts Bubba's statement that he regrets his past actions and that he will never engage in similar conduct in the future, and reaffirms that none of Clem’s contacts with Nielsen panelists materially impacted audience estimates. Nielsen’s lawsuit was filed as part of an ongoing initiative to safeguard the impartiality
of the company’s audio estimates and to protect the integrity of its ratings process.
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